Simone Biles Opts for a Partnership that Aligns with Her Values
Cass Polzin30 Apr, 2021
| Renowned gymnast, Simone Biles, recently announced she’ll be leaving Nike to partner with Athleta. Athleta is focused on inspiring confidence and empowering young women, something Biles aligns with closely. In addition to a better-aligned partnership, this presents additional opportunities for both to collaborate. It just goes to show, while a partnership might seem logical at first, there’s value in looking a little harder to ensure close alignment and guarantee long-term mutual success. |
