Big Money in the M€taver$e

Chandler Luhowskyj
Chandler Luhowskyj29 Oct, 2021

If you’ve spent a few minutes browsing the internet, you’ve likely come across the term “metaverse”. The core concept of the metaverse essentially allows users to create high-quality digital avatars of themselves and interact with various environments and settings with friends, family members, and other individuals across the globe. If you’re familiar with Second Life from a few years back, the idea of the metaverse is similar but more nuanced. 

The updated concept of metaverse encourages users to attend virtual concerts, buy branded clothes and other swag for their avatar, and even opens up the possibility of transforming how we work remotely. 

Despite the metaverse not being an entirely new concept, the resurgence has been immensely popular amongst tech giants…and with that comes some serious coin. Admix, a digital agency that helps companies display ads in the metaverse, recently raised $25 million to monetize the metaverse – that’s a lot of virtual Louis Vuitton bags to purchase.

Partnership Leaders enables personal and professional development for professionals in partnerships. Learn more about the community and apply to join here

Not yet subscribed to the PL;DR? Sign up for your weekly dose of hot takes on tech, partnerships, and global news.

Copy link

Related Posts

Embrace the Metaverse or End Up Like Facebook

Everything you need to know about the latest trends in the metaverse, plus a hack in case you want to dress up IRL

Cass Polzin
Cass Polzin29 Oct, 2021

Does Guac Cost Extra in the Metaverse?

Chipotle and Roblox are partnering up to bring you virtual guac for your virtual booritos. Could a partnership get any tastier than this?

Chandler Luhowskyj
Chandler Luhowskyj29 Oct, 2021